Focus 01
Decision clarity
Slow down the noise around a consequential choice, identify the real constraints, and define a decision you can own.
Individual executive coaching · California
A structured one-to-one thinking partnership for executives, founders, senior leaders, and professionals navigating consequential decisions, communication challenges, and demanding roles.
A brief inquiry starts a fit review. It does not create a coaching or therapist-client relationship and does not reserve a session.

Michael Williams
Executive coach in this engagement. California LMFT 114739 as professional background.
A separate professional role
In executive coaching, Michael acts as a coach, not as your psychotherapist. Coaching does not assess, diagnose, or treat a mental-health condition and does not create a therapist-client relationship.
The approved individual offer
Start with a free 15-minute telephone fit conversation. If both parties choose to proceed, each coaching session is scheduled individually under a separate coaching agreement.
Session
60 minutes
Professional fee
$350 per session
Payment
Due in advance
Cancellation
48 hours
Sessions canceled or rescheduled with less than 48 hours' notice are charged in full, subject to the signed coaching agreement and applicable law. Coaching is not billed to insurance, and no superbill, HSA, or FSA eligibility representation is made for coaching services.
The work
Coaching creates protected time to examine how you are thinking, communicating, and acting in a professional role. It supports deliberate practice and accountability. It does not guarantee a promotion, income, business growth, or a specific result.
Focus 01
Slow down the noise around a consequential choice, identify the real constraints, and define a decision you can own.
Focus 02
Prepare for difficult conversations, sharpen the message, and lead with greater intention when the stakes are high.
Focus 03
Examine where overfunctioning, unclear ownership, or avoidable friction is limiting your leadership capacity.
Focus 04
Turn a professional objective into practical commitments, observable behavior, and a reviewable next step.
How it is structured
The coaching agreement defines the professional goal, roles, confidentiality, fee, cancellation terms, records, and any information an employer sponsor may receive. No sponsor reporting occurs unless its scope is documented and agreed before coaching begins.
Michael reviews the professional request and uses a free 15-minute telephone conversation to confirm that coaching, rather than psychotherapy, matches the request.
Agree on the professional objective, confidentiality, sponsor boundaries if relevant, fee, cancellation policy, and responsibilities.
Reserve one 60-minute session at a time. The $350 fee is paid in advance before the confirmed appointment.
Use focused conversation, reflection, preparation, and accountable next steps, then close or schedule another session deliberately.
Choose the correct relationship
The distinction is established before work begins and is documented in the correct agreement.
| Area | Executive coaching | Psychotherapy |
|---|---|---|
| Purpose | Professional goals, leadership behavior, decisions, communication, and accountable action | Assessment and treatment of mental, emotional, relational, or behavioral concerns |
| Relationship | Coach and coaching client under a separate services agreement | Licensed therapist and psychotherapy client under informed consent |
| Diagnosis and treatment | Not provided | May be provided when clinically appropriate |
| Insurance and superbills | Not billed to insurance; no coaching superbill | Private pay; therapy superbill may be provided for the client to submit |
| HSA and FSA | No eligibility representation is made for coaching | Accepted for therapy subject to the client's plan rules and available funds |
| Crisis care | Not provided | This practice is still not an emergency service; crisis resources and clinical planning apply |
Coaching may fit when
Coaching is not the right service when
Executive coaching is a separate professional service and is not psychotherapy, healthcare, crisis care, or a substitute for mental-health treatment. It does not include diagnosis, trauma treatment, insurance billing, superbills, clinical documentation, or guaranteed professional or financial outcomes. Availability is limited to adults physically located in California while legal and tax review of any interstate coaching offer remains pending.